As the online landscape continues to evolve, it is critical for companies to evaluate their digital and social media communications strategy.
To shape the counsel we provide our clients, the Strategic Communications segment at FTI Consulting has conducted proprietary research to explore the digital and social media practices of key stakeholders, including institutional investors, and financial and business media.
The research findings underscore the importance of sharing information across a broad range of both traditional and digital channels; and how investors, media and online influencers are accessing and consuming corporate communications and information.
Seventy-two percent of FTSE 100 will turn more to social media to report financials, says Strategic Communications’ John Waples, citing firm’s A Social Divide in the City report.
Senior Managing Director & Americas HeadStrategic Communications
Managing DirectorStrategic Communications