High European Energy Costs Impacting Business Investment

Strategic Communications

January 15, 2014

Introduction

  • New research reveals that energy costs of highest concern to UK business leaders.
  • Energy costs in Germany and Spain seen as least attractive to potential investors.
  • Poland most informed about energy sector but awareness of issues relatively low across Europe
  • Likely to impact further as European efforts move towards high energy consuming re-industrialisation.

Energy Costs and Business

Energy costs across Europe are having a detrimental impact on business investment decisions suggests new research published today by FTI Consulting, the global business advisory firm.

Within the survey, business leaders from the UK were most concerned about energy costs in their market and the impact it had on their investment decisions and their German and Spanish counterparts felt their respective energy costs were the least attractive to international investors. Breaking awareness down to specific energy sources, Polish business leaders led the way in understanding many of the challenges and opportunities that different energy sources offer as solutions to an ever increasing demand for more affordable energy.

Speaking about the survey, Marcus Pepperell, Managing Director in the strategic communications team at FTI Consulting Brussels, said: “We already know that European businesses are paying considerably more for their energy than their peers in comparable markets. This introductory research provides tangible evidence that it is having an impact on their investment decisions and on the potential level of inward investment that Europe subsequently attracts. Given its importance to the commercial bottom line, there is also a relative lack of understanding amongst business leaders about the challenges and opportunities that each energy source can potentially provide. As the policy debate continues across the EU and within each member state, there needs to be wider engagement with the business community and more awareness of the impact that any future decisions could have on the competitiveness of our industries.”


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