What’s Your Direct-to-Consumer Video Strategy?

Broadcasters are reevaluating their Direct-to-Consumer (D2C) strategies in the face of continued cord-cutting, higher over-the-air (OTA) usage and improving technology. Find out how FTI Consulting has partnered with numerous media companies to achieve successful D2C video strategy implementation through subscriber economic model based on Customer Lifetime Value (CLV) disciplines, geo-targeting and geo-location ability and go-to-market strategy deployment for OTA/AVOD/SVOD offering.

What’s Your Direct-to-Consumer Video Strategy?

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Published

October 21, 2021

temp Key Contacts

Jose Cepeda

Senior Managing Director

Francesco Di Ianni

Senior Managing Director

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